Vision & Mission statement

The Whole Company International A/S is a wholesome company, leading the internationalization and global roll-out of selected portfolios for The Whole Company A/S. With a clear philosophy of natural, better for you drinking and eating quality products, our products and concepts are the perfect choice for in-between enjoyment, at any time of day or activity. We make it easy to enjoy better for you food, in every part of an active lifestyle, for children and grownups.
These carefully crafted, natural choices, will come to a market near you.

Hans Christensen, CEO

The Whole Company International A/S will serve you as:

Your preferred supplier of wholesome, carefully crafted, natural, better for you, enjoyments, for any time of the day, or activity.

It will be done through a wide international portfolio, covering drinking and eating opportunities, that has a pure natural content. This commercialized through clear target group focus and strong added value concepts, aligned for daily consumption occasions.


We want to be the preferred supplier of natural, better for you drinking and eating solutions,

in close collaboration with our international business partners


Our mission is to make a healthy difference